Pievienot darbus Atzīmētie0
Darbs ir veiksmīgi atzīmēts!

Atzīmētie darbi


Skatītie darbi

Darbs ir sekmīgi pievienots grozam!



interneta bibliotēka
Atlants.lv bibliotēka

Šim darbam šodien ir īpaša akcijas cena! *

Parastā cena:
€ 2,49
Akcijas cena:
€ 2,12
€ 0,37 (15%)
Publicēts: 01.12.1996.
Valoda: Angļu
Līmenis: Vidusskolas
Literatūras saraksts: Nav
Atsauces: Nav
Darba fragmentsAizvērt

The threat of new entrants and the rivalry between competitors are the key competitive forces. For the new entrants, it needs great fiscal strength to support the expenditure of R&D and development of new drugs. Other essentials, like governmental intervention and patent protection, are considerable and restrict the entry of the industry. As the industry is profitable and a global economy, the competition is very tense. Not only the leading corporations but the small companies are trying their best to search for strategic markets in order to get maximum revenue and retain long-term survive.
Changes occurring now that will significantly affect competition
The trends of growing ageing population and high drugs expectations lead to pursue new, effective drugs and better-tolerated therapies to meet the needs, which would cost much expenditure and time, but may not satisfy the market demands. Besides, the industry has thought out several strategies responding to the challenges caused by globalisation, greater R&D scale and 'productivity crisis', like consolidation (Merck, SmithKline Beecham) which is to look for the potential partners and organic growth. However, which one is more effective is not certain. In addition, the marketing approaches have been changing. Leading companies prefer 'high compression marketing' (HCM) instead of the outdate method based on offering detailed information to individual prescribers.

Autora komentārsAtvērt
Nosūtīt darbu e-pastā

Tavs vārds:

E-pasta adrese, uz kuru nosūtīt darba saiti:

{Tavs vārds} iesaka Tev apskatīties interneta bibliotēkas Atlants.lv darbu par tēmu „Pharmacy Industry”.

Saite uz darbu:


E-pasts ir nosūtīts.

Izvēlies autorizēšanās veidu

E-pasts + parole

E-pasts + parole

Norādīta nepareiza e-pasta adrese vai parole!

Aizmirsi paroli?


Neesi reģistrējies?

Reģistrējies un saņem bez maksas!

Lai saņemtu bezmaksas darbus no Atlants.lv, ir nepieciešams reģistrēties. Tas ir vienkārši un aizņems vien dažas sekundes.

Ja Tu jau esi reģistrējies, vari vienkārši un varēsi saņemt bezmaksas darbus.

Atcelt Reģistrēties