GAP INC, A Case Study
Gap Inc. is a leading international specialty retailer offering clothing, accessories and personal care products for men, women, children and babies under the Gap, Banana Republic, and Old Navy brand names. There are four brand names included in Gap: Gap, GapKids, BabyGap, and GapBody. There are worldwide Gap headquarters in the San Francisco Bay Area, product development offices in New York City and distribution operations and offices coordinating sourcing activities around the globe (www.gapataglance.com).
Today there are more than 4,200 stores worldwide in operation by Gap Inc. If you a…
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