Marketing Plan for Baltic Beach Hotel
Marketing objectives I
understand the preferences of Czech Republic consumers.
one person from the staff that has basics in Czech language.
webpage of Baltic Beach Hotel should include a Czech version.
provide a positive hotel experience to all guests including the Czech Republic guests.
Marketing Objectives II
understand the amount of marketing recourses and integrate into the budget that is limited.
increase in the market share should be within 12 months after the marketing activities will be started and a regular progress update will be taken every month.
Marketing mix I
- Hotel "Liesma"
- Marketing Plan for Baltic Beach Hotel
- Marks & Spencer Strategy Evaluation. TOWS Matrix and PEST Analysis
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