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Akcija: ZiņotājsPRO uz 6 mēnešiem - bezmaksas!Abonēt bez maksas
PR is a sleng term that carries a somewhat denigrating connotation. The use of PR was probably originated as a nickname for press relations.
PR is now more than press relations, the nickname is commoly used in daily conversation and is widely recognized around the world.
Public relations differs from journlasism.
Despite the sharing of many techniques, the two fields are fundamentally different in scope, objectives, audiences and channels. Effective practice of publicē relations requires strategic thinking, problem-solving,capability, and other management skills. A publicē relations Professional carefully segments audiences into various demographic and psychological characteristics. …
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