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The airline industry has been subject of intense price competition since it was deregulated, and the
result has been a number of new carriers which specialize in regional service and no-frills operations.
These carriers typically purchase older aircraft and often operate outside the industry-wide computerized
reservations system. In exchange for these inconveniences, passengers receive low fares relative to the
industry as a whole. This research examines two low fare air carriers, ValuJet and Southwest Airlines.
By investigating these air carriers, we can better understand the eco…
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