The role of promotion in marketing.
Promotion is one of the major "tools" used in Marketing. Marketers usually use promotion to communicate and inform the public of their product. Promotion is also however used to influence the marketers target market usually via means of interpellation, promoting their product as better than any other similar products, or by changing the views, awareness, beliefs and feelings of perspective customers.
When the marketer uses interpellation, he will be promoting his product with the help of someone famous for example. When the prospective buyers see this famous person using the product, he o…
- CROSS CULTURAL MARKETING ON THE INTERNET-Tutorial Major Assignment for Marketing
- Job Application Letter for a marketing position.
- The role of promotion in marketing.
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