The dynamics of a flexible firm.
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The flexible firm has become an integral part of world business practice and is becoming increasingly important in a firm's quest to maintain and enhance profitability in what has become an increasingly competitive market with the onset and development of globalisation - a phenomenon which has undoubtedly created what can be deemed 'the new economy'. Indeed it can certainly be argued that the 'flexible firm' is extremely evident and applicable in Australia and perhaps one of the best industries to study these changes and the characteristics of a flexible firm is the airline industry of Aus…
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