Rational vs. Non-Rational Propaganda
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There are two kinds of propaganda - rational propaganda in favor of action that is consonant with the enlightened self-interest of those who make it and those to whom it is addressed, and non-rational propaganda that is not consonant with anybody's enlightened self-interest, but is dictated by, and appeals to, passion. Were the actions of individuals are concerned there are motives more exhalted than enlightened self-interest, but where collective action has to be taken in the fields of politics and economics.
Enlightened self-interest is probably the highest of effective motives. If polit…
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