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In a business context, diversity is approached as a strategy for improving employee retention and increasing consumer confidence. The "business case for diversity", as it is often phrased, is that in a global and diverse marketplace, a company whose makeup mirrors the makeup of the marketplace it serves is better equipped to thrive in that marketplace than a company whose makeup is homogeneous. Another part of the business case is how well a company utilizes its diversity. This is often referred to as inclusion. …
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