Defining Marketing Paper.
Marketing an important part of the business organization, it is more than promoting and selling a product. Marketing is satisfying the changing needs of the customer. This can be best summed up by the very successful businessman Bill Gates when he said, "Your most unhappy customers are your greatest source of learning ". The purpose of this paper is define marketing from at least two different sources, based on these definitions explain the importance of marketing in organizational success. Also, provide at least three examples from the business world of the importance of marketing to the…
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