Cognitive Information Processing
Cognitive information processing (CIP) is not associated with the work of a single theorist; rather, it builds on the work of a number of researchers who share a common paradigm. Like the behaviorists, CIP theorists are concerned about observable behaviors; but, unlike behaviorists, they use those behaviors to make inferences about underlying mental processes that cannot be directly observed. The basic CIP model is concerned with fundamental mental operations, mainly how we perceive and remember events and information.
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