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Bandwagon and Snob Effect
If we are comparing both effects, we can see, that they are a little bit similar to each other, because in both of them consumers are choosing something different to be modern (popular; cool..). But if we are talking about differences in those effects, then in snob effect for the same price there will be less consumers (because snob is choosing something, that no one have seen before to became more modern, popular, etc.) but in bandwagon effect it is on the contrary – for the same price there will be more consumers than before (because in the market are offered same goods but they look more modern or they are more qualitative, etc). However both bandwagon and snob effects are interesting and quite frequent occurrences in some areas.…
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