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Answers to the 3M Business Case Published by Harvard Business School
Summary: Keeping the "pace" of innovation is a primary objective to 3M managers and the success of Computer Privacy Screen project, by itself, is irrelevant in the scope of maintaining such entrepreneurial flow. Assuming this project fits into the desired "pace" of innovation, Guehler should approve it; Wong should support it unconditionally.
Intrapreneurship at 3M: With a requirement that divisions derive 30% of sales from products introduced within the last four years, the "15% rule," and a heavy R&D budget (6-7% of sales) to back it up; 3M is serious about innovation. The organizational requirements for such corporate renewal are demanding and management plays a significant role in encouraging intrapreneurship.…
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