Management Planning and Ethics

Management Planning
What is planning?
"Planning is the conscious, systematic process of making decisions about goals and activities that an individual, group, work unit, or organization will pursue in the future." (Bateman / Snell, 2004, Management: The New Competitive Landscape, 6e)
In the organization where this student works for, CEO provided both a strategic planning, which is a long term planning and a tactical, operational planning, which is a short to mid-term planning.
Establishment of Mission, Vision and Goals
Why is this organization here to do a business?
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