This Business Eessay Is a Report on Rip Curl a Surfing Company Started in Australia

Doug Warbrick and Brian singer first started Rip Curl during the 60's.
The company originally was making surfboards and did quite well in the highly competitive market of the time, but in the 70's, they made a change they took them from a good company, and made them into a great company.
They saw the needs of the surfers, and knowing what the surfers wanted, ventured into making wetsuits. The first wetsuits by Rip Curl where made in a small house in Torquay that Doug and
Brian bought. They also got themselves an old sewing machine and started cutting out the parts. …