The main functional areas of a business are marketing, human resource, finance, information systems and production. All these interact with each other in different ways but all contribute to effective management. Management would not be completely effective if one of the above areas are missing. They are all needed in different ways to make sure that the business reaches objectives, achieves effectiveness and efficiency and while doing this trying to get a balance in which they can satisfy different stakeholders.
One of the most important functional areas of a business is marketing. Marketing provides the organization with information, which allows the organization to make decisions on the demands of the consumers, changes in the market as well as any strategies of competitors. This contributes to effective management because it allows the business to make sure that they provide the right product or service to consumers. …
