Over the past 50 years, the standard of living for American families has doubled. Most of these families live in a two-income household in order to acquire the money needed to live up to these standards (Pierce). This change has enabled Americans to own more material possessions and has also caused them to want even more. It is this concept of "wanting" that is leading to the growing problem of over consumption in America. People are contributing to the problem by eating more and buying more and more "non-essentials" such as TVs, computers, and cars.
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