There are not so many Bulgarian products that might easily penetrate the EU Market even with a good marketing strategy. One of those, which I think might be successful is the Bulgarian furniture, as Bulgaria has traditions in this branch of the industry, and there are at least 10 factories which have been privatized and are already exporting their production to overseas markets like USA, Canada and the Middle East. On the other hand, because of different factors, which I will briefly mention below, it is considered that if a product can be successfully launched in Belgium, it has a good ch…
