International roaming calls are a premium priced service, and these visitors who represent a sophisticated cellular market and who are accustomed to having access to their mobile phones when traveling, are potential customers for a compatible cellular service. In addition, approximately 500,000 cruise ship passengers originating from the US visit Barbados annually, and represent another potentially lucrative market for international roaming calls.
Although this liberalization and influx of competition in the telecommunications industry here in Barbados seems beneficial we should also look at the negative aspects. The result of this liberalization will lead to a few competitors in the market, which as a result would form oligopolies within the region and Barbados. Although these new oligopolies will be able to offer a better range of services than there predecessors to meet the consumers needs, we must also take into account the dangers that could arise, such as the prevention of major competition in price, service etc.
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