Price: medium
Name: “Pola” (Beauty saloon)
Image: young and fun-loving
Slogan:
“Brains are nothing without beauty”
We will use the specialist boutiques in our beauty saloon. We won’t use the discount stores, airport shops, hotels and department stores, because these sales outlets can lead to the bankruptcy.
Advertising
We want to offer the new image to our customers. We will get a good cash flow only with our clients help; we introduce them with our new services only by good image! The colors, forms etc. will help us to do it better. And that is why we want to impress them with new image:
We think that this new image will show the real beauty, self-confidence and our customers will be loyal to us.
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