The aim of the work is to determine the main competitiveness factors of J/S Co.“Kometa” and advise on the future plan of actions
In order to reach the aim following tasks were completed:
Review of theory
GCI table overview
J/S Co. “Kometa”
Competitors
SWOT analysis
Factors of successful competitiveness
Questionnaire
Theory review
Definition of competitiveness
Approaches of competitiveness analysis
Porters diamond approach
Industrial district approach
J/S Co. “Kometa”
In 1914 "Kometa" started manufacturing
In 1992 factory - transformed into J/S Co.
In the last years changed and improved image of the Co.…