Good morning, ladies and gentlemen! Today we'll discuss the problem that often appears towards the manager. This is a problem of organizational choice or how to group product activities by product or by function. In other words, should all specialists in a given function be grouped under a common boss, regardless of differences in products they are involved in, or should the various functional specialists working on a single product be grouped together under the same superior.
But the aim of our presentation is not to persuade you that only one way is the right and only this way should be used in each organization. We'll try to show you that each reorganization is temporary and manager always have to find some middle positions between that two ways of organization, he have to find some compromise. Another point I'd like to underline that all our presentation will be told from the behavioral scientist's viewpoint.
…
