Particular skills and abilities needed to develop in a department that specializes in strategic technology alliances
Rationale for strategic alliances
Faced with increasing competition and limited resources, companies are using strategic partnerships to cooperatively bring products to market. While partnerships focus the complementary strengths of two firms on the market, they can be complex arrangements to manage. Today, rather than one firm doing everything itself, large and small firms are combining their resources in strategic partnerships and focusing those resources on areas of mutual interests.
The Genentech and Eli Lilly collaboration on human insulin is an example of what we mean by a strategic…
- Particular skills and abilities needed to develop in a department that specializes in strategic technology alliances
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