Donna Dubinsky. The business strategy of dubinsky led Apple Computer Inc. to become a major player in the computer industry
In dealing with change and how it affects the individual at a professional level, the Donna Dubinsky Case exemplifies the concept at its maximum. She has had a promising career: her goals and objectives have always been achieved and in many instances outwitted. She has had the support of her boss, Roy Weaver, since the day she arrived Apple Computers; and Weaver has expanded her responsibilities, challenged and rewarded her for her good contributions to the expansion of her department. The dilemma between doing what she feels is best for the company or following the criteria o…
- BARCO PROJECTION SYSTEMS (A). Worldwide Niche Marketing Harvard Business School Rev. April 25, 1996
- Donna Dubinsky. The business strategy of dubinsky led Apple Computer Inc. to become a major player in the computer industry
- Marketing Analysis: The Garden Grill Includes Consumer Analysis, SWOT Analysis, Break-Even for a new business using real data.
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