White Mischief Vodka
White Mischief is a brand of vodka and hence it is necessary that we know something about vodka before we proceed any further in this report. Vodka has its origins in Russia, but it is being made in Poland for a long time as well. Vodka can be made from anything that contains starch or sugar including potatoes, corn and grapes.
The name Vodka is derived from the Russian phrase "zhiznennia voda", meaning water of life. The word Vodka is an affectionate nickname meaning "little water". Vodka does not have strong flavour or any strong smell. It is consider…
- Brand evaluation
- How is the concept of congruency can be relevant to a revitalisation of brand equity strategy?
- The influence of advertising on the creation of brand meaning, looking specificlly at Coca-Cola and Nike.
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